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Cash Flow Mistakes That Can Quietly Sink Your Business (and How to Fix Them)
Cash flow is one of those things that can look perfectly fine – until suddenly, it’s not. Many small business owners don’t realize how fragile their cash position really is until a bill comes due or a slow month hits. The problem isn’t always poor sales or high expenses. It’s usually about timing, planning, and awareness. Mistake #1: Confusing Your Bank Balance with Financial Health One of the most common cash flow mistakes business owners make is mistaking their bank balance
Elyse Notarianni
Nov 73 min read
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Understanding Your Numbers: The KPIs Every Business Owner Should Track
Every successful business owner knows that numbers tell a story. The trick is knowing which numbers to listen to. Key Performance Indicators – better known as KPIs – are the pulse of your business, showing not just where you are today but where you’re headed. The challenge? KPIs aren’t one-size-fits-all. The metrics that matter most depend heavily on your industry, business model, and goals. Start with Your Industry Before you can track meaningful metrics, you need to underst
Elyse Notarianni
Nov 74 min read
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Why Businesses Should Consider Hiring a Fractional CFO
Most small and mid-sized business owners know they need someone to handle the books – usually a bookkeeper or accountant. But when it comes to bigger-picture strategy, many owners are left to figure things out on their own. That’s where a fractional CFO can make a huge difference. You don’t need to be running a Fortune 500 company to benefit from CFO-level expertise. In fact, fractional CFO services are designed to give small businesses access to that knowledge without the co
Elyse Notarianni
Oct 173 min read
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How to Choose the Right Accountant for Your Small Business
Choosing the right accountant can make or break your business. Here’s what to consider, from financial reporting to industry expertise. For many business owners, hiring the right accountant or accounting firm can be the difference between thriving and struggling. The right partner not only keeps your books in order but also helps you understand your numbers, make better decisions, and plan for the future. So, what should you look for when choosing an accountant? Timely and C
Elyse Notarianni
Oct 175 min read
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